PEUGEOT Makes the GCC Comeback With New Agency Partners
At the 2019 MECOTY, the PEUGEOT 308 hatchback received the ‘Best Hatchback’ award
PEUGEOT is all set to make a powerful comeback in the GCC markets with the help of new agency partners that will take care of marquee’s Public Relations, Social Media and Creativity. A few days back, at the 2019 MECOTY, the PEUGEOT 308 hatchback received the ‘Best Hatchback’ award, which shows the potential of the French brand to deliver the best for the GCC markets.
Reham Eldidi, Regional Head of Marketing – GCC Region, PEUGEOT Middle East, stated: “The PEUGEOT brand is embarking on a new journey in the region and it is very important that we have a strong team of experts who can strengthen awareness of our brand and build its reputation. This is an incredibly exciting time for PEUGEOT, we are introducing some fantastic products to the region and I’m sure, with the support of our new agency partners, you will be seeing a lot more of PEUGEOT in the future.”
PEUGEOT has chosen once again Performance Communications to take care of Public Relations. The sports and automotive brand has a decade experience in the region where they have introduced new products, handled big events and made a huge role in the success of different brands.
Science & Sunshine now will take care of the creative side of the brand. With a broad knowledge of the automotive industry, the agency will revive the PEUGEOT’s appeal and bring it back on the road, hopefully.
The Social Media wing will now come under the supervision of SOCIALEYEZ. The company has been working hard from the last 9 years to create ideas and strategies that help people relate to the brands and improve their online presence.