Ferrari Gets the Red Dot: Best of the Best Award

Besides Portofino, Ferrari got the Red Dot for 812 Superfast and FXX K EVO.

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Ferrari has been awarded the Red Dot: Best of the Best once again and this time it is for the innovative design of the Ferrari Portofino GT. The Red Dot is the highest honor in the field of design and Ferrari has won the award for the fourth consecutive time. The ceremony was held in Germany at the Alto Theater in Essen, Germany on July 9th. Besides Portofino, Ferrari got the Red Dot for 812 Superfast and FXX K EVO.

The brand-new Ferrari Portofino is a gusty convertible with an elegant design. The hard-top convertible comes with superior performance features along with baggage space.

Impressed by the artistic design, the panel of judges applauded the Portofino by saying: “Embodying an impressive evolutionary advancement, the Ferrari Portofino fascinates with an exciting design language. It comes across as a fascinating sculptural statement. The integration of the retractable hardtop presents an optimal solution. The haunting elegance is further underscored by the uncompromising quality in material and workmanship. The Ferrari Portofino is the perfect embodiment of novel approaches that point to the future.”

The Red Dot: Best of the Best award shows the dedication and commitment of Ferrari to create vehicles that not only drive good but look good as well.

The 812 Superfast is a freshly designed fastback with a sleek design. Ferrari designers have taken extra care not to compromise the overall interior and exterior dimensions of the car.

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